Investors are perpetually in search of ‘the next big thing’ and many are turning to the youngest and most entrepreneurial generation for the answers: Gen Z. We explore what makes Gen Z founders tick in this guide.
Connectd commissioned a survey of 100 entrepreneurs, carried out by international research consultancy Censuswide, to shed light on how this generation of entrepreneurs work, what advice and guidance they are seeking, and how they find investment. The results show the stark differences between Gen Z and older entrepreneurs, and provide valuable insights for investors and Gen Z founders to build collaborative and valuable relationships.
Gen Z are the most inspiring, dynamic and ambitious generation yet, and they’re not slowing down anytime soon. The startup ecosystem will be shaped by them, and investors, advisors and other founders have much to learn from them.